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Give and get PDF Print E-mail
Written by Donna Rae Smith   
Tuesday, 01 May 2012 13:18

Last week, the six partners of venture capital firm Andreessen Horowitz made headline news with a startling pledge: they will donate at least half of their venture capital income to charity over their lifetimes. To kick-start their commitment, they donated $1 million to charities last week.

 

Closer to home, I was at a coffee shop recently when the customer in front of me spontaneously paid for my order. Now, it might not seem that buying someone a coffee and pledging millions in income are similar acts of philanthropy, but I think that some of the benefits are the same.

 
What’s so complex about the complex sales process? PDF Print E-mail
Written by Dave Harman   
Tuesday, 01 May 2012 11:12

 

The days of simply providing a product or service to satisfy the needs and wants of the prospect are fading. Many sales organizations find themselves operating on a whole new landscape of fierce competition, escalating customer demands, and a longer and more complex process of moving a selling opportunity to completion.

 

In order to succeed on this new landscape, sales managers must help their sales teams adapt – and, perhaps, radically change – the way they approach selling opportunities.

Last Updated on Tuesday, 01 May 2012 11:27
 
Emailing proposals PDF Print E-mail
Written by Marvin Montgomery   
Monday, 30 April 2012 09:30

To email or not to email your proposal, that is the question.

 

My position has always been to deliver the proposal in person so you can review the solutions and close for the next step. If a meeting is not possible, schedule a conference call to go over it with them. You send the wrong message when you just email it over or drop it off.

 

The key is to schedule the proposal delivery before ending the meeting. It will also hold you accountable for getting back to them sooner. Remember, one of my favorite sayings is “Time kills a deal.”

 
GE will continue investing in electric car technology PDF Print E-mail
Written by Erik Cassano   
Friday, 27 April 2012 08:15

 

The fully-electric car has been a part of the automotive industry for decades. More than 100 years ago, electric cars were actually more popular than internal-combustion cars. But advances in the internal combustion engine in the early 20th Century made gas-powered cars more cost-effective to produce, and the industry never looked back.

 

That is, until the environmental impact of fossil fuel gases became more prevalent in the second half of the century. Once again, the question of electric cars became relevant.

Last Updated on Friday, 27 April 2012 10:13
 
5 good reasons for CEOs to outsource their company’s PR PDF Print E-mail
Written by Greg Miller   
Thursday, 26 April 2012 15:34

 

We realize that a lot of CEOs like to keep their PR in-house, and there are good reasons for doing so. Some like the potential for cost containment. Others consider PR a subset, like social media, of the core marketing function. And some, particularly those with strong internal cultures, like to “own the outcome.”

 

These are all sound reasons.

 

But let me play devil’s advocate and argue for why it's beneficial to be outsourcing at least part of your company’s PR. Consider these points:

Last Updated on Thursday, 26 April 2012 15:38
 

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