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NBA Coach Jack McKinney: Be present when it matters the most PDF Print E-mail
Written by Randall Kenneth Jones   
Tuesday, 16 September 2014 08:50

A recent Google search of the words “business teamwork” returned over 54,100,000 results.

 

It’s one thing for business professionals to advocate working as a team — it’s another to gain perspective from someone who has led a “team” in its more traditional format.

 

Inspired by his lifelong mentor, legendary coach Jack Ramsay, Jack McKinney would ultimately come to symbolize leadership and teamwork — notably as head coach of the Los Angeles Lakers and the Indiana Pacers. In addition to being named NBA Coach of the Year in 1981, McKinney is the recipient of two NBA Championship rings as a member of the coaching staffs of the Portland Trail Blazers (1977) and the Lakers (1980).

Last Updated on Tuesday, 16 September 2014 09:50
 
Common sense is not so common PDF Print E-mail
Written by Marvin Montgomery   
Monday, 15 September 2014 14:45

In 1718, famous playwright Voltaire began his writing career.

 

Voltaire was known for writing clever verses. One of them was “Common sense is not common.”

Last Updated on Monday, 15 September 2014 14:48
 
Learn how to survive an IPO by telling your story and building trust PDF Print E-mail
Written by Linton Moulding   
Friday, 12 September 2014 00:00

Undertaking an IPO doesn't end with the listing and initial trading of the stock. Completing the S-1 is just the beginning of a journey that will be full of new and unexpected challenges. Success during the first year of the post-IPO period will depend upon how you tell your company story and build trust with your stakeholders.

 

Learning to manage the expectations of your stakeholders is critical. With the CEO as the key spokesperson, your message should be short, precise and consistent across your constituencies - the board, shareholders, debt holders and employees. The message should always include answers to the following questions: Where are we now? Where are we going? How will we get there? How will we measure success?

Last Updated on Monday, 15 September 2014 18:04
 
Four key factors to consider when purchasing a franchise PDF Print E-mail
Written by Bob House   
Thursday, 11 September 2014 08:17

Buying a franchise can be a great path to business ownership. Unlike starting a business from scratch, you’re able to leverage the benefits of an established brand and a proven operating plan. But how do you decide which franchise to buy?

 

Determining which franchise is the right fit requires careful evaluation and research of the brand’s market potential, competition and management flexibility – just to name a few. Needless to say, you have to do your homework. Don’t select your franchise based on who makes the best burger or gives the best haircut.

 

Here are a few things you should consider when navigating the search process for your ideal franchise:

Last Updated on Thursday, 11 September 2014 08:23
 
A five-step guide to marketing your business PDF Print E-mail
Written by Mark Satterfield   
Wednesday, 10 September 2014 09:32

If your company’s marketing effort has been filled with big ideas and good intentions, but little tangible results, you aren’t alone. You’ve probably heard the discouraging statistic that 80 percent of all new businesses fail within the first five years, and that’s not because of a poor idea or bad product. Rather, business owners that have good ideas but a scattershot approach to marketing need to understand how to implement a consistent marketing process to position their companies for success.

 

Business owners think they need to save up for a complex campaign, yet fail to commit to a simple, single marketing idea. This simple marketing focus can mean the difference between a failed business and one that thrives. Here are five useful and easy steps to marketing your business. These steps can help any business owner eliminate the need to chase after clients while growing business and increasing revenue.

Last Updated on Wednesday, 10 September 2014 09:36
 

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