Home Business 2.0 Multimedia Mashup Score a complimentary ticket to the 2011 Midwest Social Media Summit
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Score a complimentary ticket to the 2011 Midwest Social Media Summit PDF Print E-mail
Multimedia Mashup
Thursday, 03 November 2011 12:16



Understanding how to leverage social media is critical in today’s business environment. If you’re anti-social, you won’t survive. But don’t worry — all of the tools you need are coming soon to the 2011 Midwest Social Media Summit.

Please join Smart Business (@Smart_Business) and Blue Technologies (@BlueTech_Inc) and learn how to effectively utilize social media as a marketing, recruiting, relationship-building and business-generating tool to grow your bottom line. This one-day conference will be packed with insight from some of the region’s top business leaders, who will present practical applications that can work for your organization. By the end of this conference, you’ll be armed with the tools you need to take your social media strategy — and your business — to the next level.

Featured Speakers include:





  •  Mary Henige (@MaryHenige), Director of Social Media & Digital Communications, General Motors Co. (@GM)
  •  Alan Gaffney, Director of Global eBusiness, Parker-Hannifin (@ParkerHannifin)
  •  Joe Pulizzi (@JuntaJoe), Founder & COO of Junta42, President of Z Squared Media
  •  Jeff Rohrs (@jkrohrs), VP of Marketing, ExactTarget (@ExactTarget) and CoTweet (@CoTweet)
  •  Matthew Lehman, Mobile Business Leader, Progressive Insurance (@Progressive)
  •  Curtis Danburg, Senior Director of Communications, The Cleveland Indians (@Indians)








Other speakers include:



  •  Paul Roetzer (@PaulRoetzer), President & CEO, PR 20/20 (@PR2020)
  •  Rob Fisher (@rfisher1228), Director of Marketing, Madison Electric (@MEproducts)
  •  Paul Furiga (@PaulFuriga), President & CEO, WordWrite Communications (@WordWritePR)
  •  Michelle R. McGovern, Chief Marketing & Development Officer, Firefighters Community Credit Union (@FFcommunity)
  •  Barb Cagley, President, EXP
  •  Dan Carbone, Idea Engine (@IdeaEngineInc)
  •  Steve Melfi, Strategic Project Manager for Talent Acquisition in North America, Meritor Inc.
  • Pattie Wagoner, CEO, CareerCurve (@CareerCurve)
  • Alexandra Debelnogich, Owner, Elektrobuy (@Elektrobuyblog), Former Webmaster, Plain Dealer Publishing Co. (@PlainDealer)
Want to score a FREE ticket?
Every time you take one of these steps before midnight on Friday 11/11/11, you’ll be entered in a special drawing to receive a complimentary ticket to the 2011 Midwest Social Media Summit, valued at $495. Winners will be notified on Monday, November 14.





  • “Like” Smart Business on Facebook, then post on our wall: “I like Smart Business. I want to come to the Midwest Social Media Summit.”
  • Retweet this phrase: “Don’t be anti-social. Join @Smart_Business at the Midwest Social Media Summit: conta.cc/MWSMS” You can do this once a day and be entered in the drawing every time.
  • Comment on this blog post.



Now that we have your attention, here are the basics.


Thursday, November 17, 2011

8:00 a.m. – 6:00 p.m.


Executive Caterers at Landerhaven

6111 Landerhaven Drive

Mayfield Heights, Ohio, 44124

Get directions


$495 per ticket

$2,295 for 5 tickets

$3,995 for 10 tickets

Feeling lucky? You could score a FREE ticket!

Where to stay:

If you're traveling from out of town, we have group rates available at Staybridge Suites, just down the street from the venue. The rate is $109 per night and includes a suite and a full breakfast.





  • By phone: Call 800-238-8000 and mention “VIP/Smart Business Landerhaven Event.”
  • Online: Visit www.staybridge.com/clevelandeast and use the group code “VIP.”

How to register:

Click here. It’s that simple.

For more information:

Contact Anne Hydock at This e-mail address is being protected from spambots. You need JavaScript enabled to view it or 440-250-7041.


Shout outs:  

The 2011 Smart Business Midwest Social Media Summit is presented by Blue Technologies and sponsored by Amotec, Cleveland.comFathom, Lexmark Products, The Shamrock Companies Inc., Colortone Staging & Rentals and Executive Caterers at Landerhaven.

Moderators include:








Last Updated on Monday, 09 January 2012 12:12


0 #23 Tim Zaun 2011-11-11 20:04
I'd be interested in hearing Mary Henige speak at the 2011 Midwest Social Media Summit. Overseeing social media and digital communications for General Motors, Henige is sure to demonstrate how 20th century-founded businesses like GM are reinventing themselves in today;s global economy using social media.
0 #22 Terri L Maurer 2011-11-10 18:50
Sounds like the Social Media Summit will have some excellent speakers. Good to see something happening for social media a bit closer to home.
0 #21 Tim Zaun 2011-11-10 18:46
Matthew Lehman, Mobile Business Leader for Progressive Insurance, is another 2011 Midwest Social Media Summit speaker I'd be interested in hearing. The explosive growth of mobile applications begs attention.
0 #20 Chris Noble 2011-11-10 09:46
I've also been hearing good things about Barb Cagley - would love to attend.
0 #19 Tim Zaun 2011-11-09 22:10
As a Cleveland Indians fan, I'd be interested in hearing Curtis Danburg, Senior Director of Communications for the team, discuss how the organization benefits from using social media.
0 #18 Tim Zaun 2011-11-08 14:51
Joe Pulizzi is speaking at the 2011 Midwest Social Media Summit. I heard him present in June, 2009 at the Online Marketing Summit, held at Windows on the River in the Flats. He shared user-friendly knowledge from his book, "Get Content, Get Customers."
0 #17 Tim Zaun 2011-11-07 18:17
Barb Cagley is another speaker worth learning from at the 2011 Midwest Social Media Summit. I had the pleasure of meeting Barb in June, 2010 at PodCamp Ohio held at Ohio State University.
0 #16 Beth Czekalski 2011-11-07 10:36
I would love to attend the Summit. Love hearing Bill speak whenever there is an opportunity!
0 #15 Jenni Hamilton 2011-11-07 08:46
The 2011 Social Media Summit looks like it will be a great information-packed event.
0 #14 Tim Zaun 2011-11-06 18:43
Kurt Krejny is another local industry leader who's presenting at the 2011 Midwest Social Media Summit. He spoke in May on behalf of Northeast Ohio Usability Professionals' Association (NEOUPA). He (and his business partner, Joe Fox) shared valuable information in "Engage Customers with Local Search."

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